Marketing Jobs Q/A

Introduction

Q: Describe yourself.
Q: Tell me about your educational background?
Q: What do you know about the organization?
Q: How do you justify the job?
Q: Why do you want this job?
Q: What do you want to work with this organization?
Q: Where do you see yourself five years down the line?
Q: What are your strengths?
Q: What are your weaknesses?
Q: What is marketing?
Q: What is marketing according to you?
Q: Why marketing?

Full Content
Q: Sell the product ________ to me.
Q: Describe niche market.
Q: How would you brand yourself?
Q: What are the different stages of a product lifecycle? Give examples of 3 products at different stages. What is will be their next stage?
Q: What competitive skills do you have?
Q: How will you sell a refrigerator to an Eskimo?
Q: What is the difference between marketing and sales?
Q: What is online marketing?
Q: How would you rate yourself as a salesperson on a scale from 1 to 10?
Q: Develop a marketing plan?
Q: Which of our products/services most appeals to you and why?
Q: Describe a marketing plan you developed. What was the result of implementing that plan?
Q: Explain in brief the situations when you would be using

Integrative growth strategy
Intensive growth
Diversification growth strategy

Q: Which environmental variables impact a marketing plan?
Q: Which was the most difficult sale you made?
Q: Which was the largest sale that you have lost?
Q: Do you want to ask anything from us?
Q: What are your hobbies?
Q: How do you pursue your hobbies?
Q: What has been your greatest achievement?
Q: What has been your greatest failure?
Q: How do you take challenges?
Q: How would you tackle a customer complaining about a product you sell?
Q: What do you like most about sales?
Q: What are your salary expectations for this job?
Q: What are the projects you have ever undertaken?
Q: What do you do in leisure time?
Q: Are you willing to work in shifts?
Q: What is the thing you like the most in the world? Why?
Q: What is the thing you dislike the most in the world? Why?
Q: What does success mean to you?
Q: How do you define failure?
Q: How do you define arrogance? Are you arrogant?
Q: What role are you ready to take in a group?
Q: Who has been an inspiration for you?
Q: What is more important to you money or success?
Q: What kind of person are you?
Q: Rate yourself on a scale of 10.
Q: Why did you choose _________ as your major/subjects?
Q: Are you willing to travel?
Q: Why are you leaving the organization you work for?
Q: How much time do you need to join the organization?
Q: Are you aggressive?
Q: What makes you a good manager?
Q: What motivates you the most?
Q: What skills and abilities do you have?
Q: Is there anything you want to ask?
Q: How can marketing lead the way toward customer centricity?
Q:What experience do you have to support your answer?
Q:If your company markets through both B2B and B2C channels, describe any channel differences in approaching customer-centricity.
Q:What are your top three predictions about how integrated, multichannel marketing in your industry will evolve in 2008? Why?
Q: How could your firm change its organization, processes, and culture to compete more effectively?
Q: How can you effectively integrate traditional, maturing, and new media, channels, and tactics?
Q:With whom should you partner to help support this shift to customer-centricity?
Q:How can you leverage new channels, tactics, and media to drive customer engagement and intimacy?
Q:What steps have you taken to link these divers to your team's compensation?
Q:What did you do to prepare yourself for this interview?
Q:whether adverstising through tv,radio is direct marketing?
Q:When was the last time you created a marketing innovation, which energized you, and why did it do so?
Q:What steps to you take to promote a business idea to your manager?
Q:What is your psychology of selling?
Q:Apart from financial considerations, what is challenging about marketing?
Q:Why is marketing research important?
Q:What have been your most striking findings? What data have really shocked you?
Q:Describe your sales experience.
Q:Do you have any supervisory skills?
Q:List your key accomplishments.
Q:Have you ever been charged with training and coaching other sales professionals?
Q:What success did you experience?
Q:Describe a typical day for you.
Q:What has been your biggest disappointment with a prospect or client?
Q:How much of your current client base consists of repeats and referrals?
Q:What major clients have you closed over the last 6 months?
Q:What sales challenge have you experienced recently?
Q:How do you describe your salesmanship style?
Q:How would you go about persuading a customer that our product was better than any other?
Q:What experience do you have of setting and meeting sales targets, both personally and as a sales team?
Q:How would you go about identifying consumer / customer needs and wants?
Q:We are looking for a truly inspiring Marketing and PR Executive, someone who can create a culture of open communication, trust and respect. What strategies would you implement to achieve this?
Q:Tell us about your experience with focus groups.

What steps would you take to nurture commercial awareness and a sales focus in this customer service team?

Q:What criteria are you using to evaluate the organizations for which you hope to work.
Q:What two or three things are important to you in your job?
Q:Why should I hire you?
Q:What makes you better than the other people I'm seeing today?
Q:Have you applied to any other areas apart from marketing?
Q:Give me an example of how you convinced someone to do something that they were not too keen on doing.
Q:What do you realistically believe to be your earning potential?
Q:Tell me about how you persuade people to accept your point-of-view.